This first chapter explains what it means to be logical—to reason logically. It demonstrates the usefulness of logical reasoning as a means to making more effective decisions about your own life—decisions about what to believe and deci­sions about what to do. The chapter begins a systematic program of study of all the major topics regarding logical reasoning. Along the way, the book focuses on devel­oping the following five skills: (1) writing logically, (2) detecting inconsistency and lack of clarity in a group of sentences, (3) spotting issues and arguments, (4) detecting and avoiding fallacies (reasoning errors), and (5) generating and im­proving arguments and explanations. These skills will be taught here independent of subject matter.

Supplemental reading for LD820 MS in Leadership Course at Granite State College, NH

Word Count: 50854

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This class addresses important, current debates in media with in-depth discussion of popular perceptions and policy implications. Students will engage in the critical study of the economic, political, social, and cultural significance of media, and learn to identify, analyze, and understand the complex relations among media texts, policies, institutions, industries, and infrastructures. This class offers the opportunity to discuss, in stimulating and challenging ways, topics such as ideology, propaganda, net neutrality, big data, digital hacktivism, digital rebellion, media violence, gamification, collective intelligence, participatory culture, intellectual property, artificial intelligence, etc., from historical, transcultural, and multiple methodological perspectives.

Short Description:
This book is written for the typical computer user: someone who uses computers for day-to-day activities (browsing the web, sending/receiving email, etc.) and is interested in delving a bit deeper into some of the current technology concepts and terminology.

Long Description:
This book is written for the typical computer user: someone who uses computers for day-to-day activities (browsing the web, sending/receiving email, etc.) and is interested in delving a bit deeper into some of the current technology concepts and terminology.

Word Count: 24004

ISBN: 978-1-77420-191-6

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Short Description:
Customer centricity is about organizational transformation making the customer the focus for business decisions, processes, product development, services, and procedures. Some companies purport to be customer centric but they fall short in connecting this concept throughout all functional areas of the business. While it is important to offer superb customer service, being customer centric is far more than that. It's about mapping the customer journey to discover customer needs and wants, what's working and what is not, then taking action to improve the customer experience. Customer loyalty is built through providing exceptional customer experiences. This in turn increases revenues through positive company image, referrals, and increased customer lifetime value. Most organizations today realize that they must focus on the customer to remain competitive.

Word Count: 44793

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Customer centricity is about organizational transformation making the customer the focus for business decisions, processes, product development, services, and procedures. Some companies purport to be customer centric but they fall short in connecting this concept throughout all functional areas of the business. While it is important to offer superb customer service, being customer centric is far more than that. It's about mapping the customer journey to discover customer needs and wants, what's working and what is not, then taking action to improve the customer experience. Customer loyalty is built through providing exceptional customer experiences. This in turn increases revenues through positive company image, referrals, and increased customer lifetime value. Most organizations today realize that they must focus on the customer to remain competitive.

Autumn 2022 Edition

Short Description:
This textbook is based on materials sourced from different practitioners from the world of research design, data collection, analysis, and interpretation. The author and her collaborators have also added materials to supplement the available literature. This activity is aligned with SDG4 – Quality Education and SDG10 - Reduced Inequalities.  NewParaThis first edition is running concurrently with Customer Insights. Second Edition.

Long Description:
Increasingly, the concept of marketing research is being replaced with the term ‘customer or consumer insights’. As decision-makers are bombarded with data, it is important to have an Insights Team or Department which can sift through it all and identify those nuggets of information that can meaningfully explain human behaviour. Such insights must translate into an informed business strategy for success. This book has been curated to ensure that the practice of data collection, analysis, and interpretation is presented from an industry perspective. This first edition is running concurrently with Customer Insights. Second Edition https://oercollective.caul.edu.au/customer-insights/

Word Count: 41271

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Second Edition

Short Description:
This textbook is based on materials sourced from different practitioners from the world of research design, data collection, analysis, and interpretation. The author and her collaborators have also added materials to supplement the available literature.

Long Description:
Increasingly, the concept of marketing research is being replaced with the term ‘customer or consumer insights’. As decision-makers are bombarded with data, it is important to have an Insights Team or Department which can sift through it all and identify those nuggets of information that can meaningfully explain human behaviour. Such insights must translate into an informed business strategy for success. This book has been curated to ensure that the practice of data collection, analysis, and interpretation is presented from an industry perspective.

Word Count: 42069

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Word Count: 78353

Included H5P activities: 42

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Course Description
This course provides an in-depth study of the methods and techniques employed by the hospitality and tourism industry to accomplish effective and efficient customer service operation. Includes combined discussions of management theory, systems, decision-making, and leadership directly relevant to any profession with emphasis on the hospitality industry. Also covers the business facets of human resource management, finance, ethics, and total quality management with a business environment.

Course Learning Outcomes
At the end of this course, students will be able to:

· Explain the elements of a service culture and what separates average and excellent customer service
· Identify consumer behaviors and needs as they relate to customer decisions
· Identify factors that help better serve a diverse customer base
· Describe how to build and maintain trust as related to quality service

Short Description:
Disruptive Technologies With Applications in Airline, Marine, Defense Industries is our fifth textbook in a series covering the world of Unmanned Vehicle Systems Applications & Operations On Air, Sea, and Land. The authors have expanded their purview beyond UAS / CUAS / UUV systems that we have written extensively about in our previous four textbooks. Our new title shows our concern for the emergence of Disruptive Technologies and how they apply to the Airline, Marine and Defense industries. Emerging technologies are technologies whose development, practical applications, or both are still largely unrealized, such that they are figuratively emerging into prominence from a background of nonexistence or obscurity. A Disruptive technology is one that displaces an established technology and shakes up the industry or a ground-breaking product that creates a completely new industry.That is what our book is about. The authors think we have found technology trends that will replace the status quo or disrupt the conventional technology paradigms.The authors have collaborated to write some explosive chapters in Book 5:Advances in Automation & Human Machine Interface; Social Media as a Battleground in Information Warfare (IW); Robust cyber-security alterative / replacement for the popular Blockchain Algorithm and a clean solution for Ransomware; Advanced sensor technologies that are used by UUVs for munitions characterization, assessment, and classification and counter hostile use of UUVs against U.S. capital assets in the South China Seas. Challenged the status quo and debunked the climate change fraud with verifiable facts; Explodes our minds with nightmare technologies that if they come to fruition may do more harm than good; Propulsion and Fuels: Disruptive Technologies for Submersible Craft Including UUVs; Challenge the ammunition industry by grassroots use of recycled metals; Changing landscape of UAS regulations and drone privacy; and finally, Detailing Bioterrorism Risks, Biodefense, Biological Threat Agents, and the need for advanced sensors to detect these attacks.

Long Description:
Disruptive Technologies With Applications in Airline, Marine, Defense Industries is the authors fifth textbook in a series covering the world of Unmanned Vehicle Systems & Operations On Air, Sea, Land; Counter Unmanned Aircraft Systems Technologies and Operations; Unmanned Aircraft Systems in the Cyber Domain: Protecting USA’s Advanced Air Assets, 2nd edition; and Unmanned Aircraft Systems (UAS) in the Cyber Domain Protecting USA’s Advanced Air Assets, 1st edition; have seen considerable global recognition in the field. (Nichols R. K., et al., 2020) (Nichols R. , et al., 2020) (Nichols R. , et al., 2019) (Nichols R. K., 2018)

The authors have expanded their purview beyond UAS / CUAS / UUV systems which they have written extensively about in our previous four textbooks. Our new title shows our concern for the emergence of Disruptive Technologies and how they apply to the Airline, Marine and Defense industries.

There is a difference between emerging technology trends and disruptive ones. Emerging technologies are technologies whose development, practical applications, or both are still largely unrealized, such that they are figuratively emerging into prominence from a background of nonexistence or obscurity. Some sources say that emerging technologies are taking over the world by a storm and if misused, it could turn out to be our worst enemy.

Disruptive technology is one that displaces an established technology and shakes up the industry or a ground-breaking product that creates a completely new industry. (Rouse, 2021)

That is what our book is about. The authors think they have found technology trends that will replace the status quo or disrupt the conventional technology paradigms.

The authors have written some explosive chapters in their Book 5. Dr. Hans Mumm has written about the Advances in Automation & Human Machine Interface. Wayne Lonstein, JD has given the reader a solid look at Social Media as a Battleground in Information Warfare (IW). CEO Bart Shields has delivered a viable, less risky, more robust cyber-security alterative / replacement for the popular Blockchain Algorithm and a clean solution for Ransomware. Professor Randall K. Nichols has written about the Advanced Sensor Technologies that are used by UUVs for munitions characterization, assessment, and classification. He reports on their counter hostile use of UUVs against U.S. capital assets in the South China Seas. In a second chapter, Professor Nichols has challenged the status quo and debunked the climate change fraud with verifiable facts. In his third chapter, he explodes our minds with Nightmare Technologies that if they come to fruition may do more harm than good.

Dr. Mark Jackson has written authoritatively about Propulsion and Fuels: Disruptive Technologies for Submersible Craft Including UUVs. CEO Randall Mai has penned a chapter to Challenge the Ammunition Industry by Grassroots use of Recycled Metals. Captain John Paul Hood writes about the changing landscape of UAS regulations and drone privacy laws. 2021 will prove to be most challenging for owners and manufacturers of UAS. CEO & Dr. Suzanne Sincavage and Professor Candice Carter have teamed up to scare the pants off of us – especially during the COVID-19 pandemic – by detailing Bioterrorism Risks, Biodefense, Threat Agents and the need for advanced sensors to detect these attacks. Their chapter is truly a wake-up call.

Word Count: 93837

ISBN: 978-1-944548-34-6

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Here you can find a Guide, addressed to teachers on the use of storytelling and of the videos produced for training purposes, within the project DIST.
An E-course addressed to trainers on how to enhance the sense of initiative and entrepreneurship in their students,
2 E-courses, one addressed to aspirant entrepreneurs and one addressed to entrepreneurs, to enhance their sense of initiative and entrepreneurship.
Some Videos featuring young and valuable European managers telling their professional history.
Other information about the DIST project here www.distproject.eu

In the trilogy of D-Lab courses, D-Lab: Dissemination focuses on disseminating innovations among underserved communities, especially in developing countries. Students acquire skills related to building partnerships and piloting, financing, implementing, and scaling-up a selected innovation for the common good. The course is structured around MIT and outside competitions. Teams develop an idea, project or (social) business plan that is “ready to roll” by term’s end. Course includes an on-line forum discussion board, student-led case studies and a final proposal or business plan for realizing your dream innovation.

Struggling with data at work? Wasting valuable time working in multiple spreadsheets to gain an overview of your business? Find it hard to gain sharp insights from piles of data on your desktop?

If you are looking to enhance your efficiency in the office and improve your performance by making sense of data faster and smarter, then this advanced data analysis course is for you.

If you have already sharpened your spreadsheet skills in Data Analysis: Take It to the MAX(), this course will help you dig deeper. You will learn advanced techniques for robust data analysis in a business environment. This course covers the main tasks required from data analysts today, including importing, summarizing, interpreting, analyzing and visualizing data. It aims to equip you with the tools that will enable you to be an independent data analyst. Most techniques will be taught in Excel with add-ons and free tools available online. We encourage you to use your own data in this course but if not available, the course team can provide.

These course materials are part of an online course of TU Delft. Do you want to experience an active exchange of information between academic staff and students? Then join the community of online learners and enroll in this MOOC. This course is part of the Data Analysis XSeries.

Short Description:
Data analytics is a rapidly evolving field. In today's labour market, knowing how to acquire, process, and interpret large amounts of data to make optimal decisions is crucial for many professionals, especially those in business and engineering. This open textbook, "a new online course" if you will, focuses on three key concept areas: data acquisition, data processing, and decision-making models. In this course, students will be able to develop advanced knowledge and skills to acquire related data for operations of business or projects; apply quantitative literacy skills such as statistics and machine learning; and use predictive or prescriptive modeling to make timely, actionable, and meaningful decisions.

Long Description:
Data analytics is a rapidly evolving field. In today’s labour market, knowing how to acquire, process, and interpret large amounts of data to make optimal decisions is crucial for many professionals, especially those in business and engineering. This open textbook, “a new online course” if you will, focuses on three key concept areas: data acquisition, data processing, and decision-making models. In this course, students will be able to develop advanced knowledge and skills to acquire related data for operations of business or projects; apply quantitative literacy skills such as statistics and machine learning; and use predictive or prescriptive modeling to make timely, actionable, and meaningful decisions.

Word Count: 2038

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Beta Version

Word Count: 92165

ISBN: 979-8-88895-422-5

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When you combine the sheer scale and range of digital information now available with a journalist’s "nose for news" and her ability to tell a compelling story, a new world of possibility opens up. With The Data Journalism Handbook, you’ll explore the potential, limits, and applied uses of this new and fascinating field.

This valuable handbook has attracted scores of contributors since the European Journalism Centre and the Open Knowledge Foundation launched the project at MozFest 2011. Through a collection of tips and techniques from leading journalists, professors, software developers, and data analysts, you’ll learn how data can be either the source of data journalism or a tool with which the story is told—or both.

Data that has relevance for managerial decisions is accumulating at an incredible rate due to a host of technological advances. Electronic data capture has become inexpensive and ubiquitous as a by-product of innovations such as the internet, e-commerce, electronic banking, point-of-sale devices, bar-code readers, and intelligent machines. Such data is often stored in data warehouses and data marts specifically intended for management decision support. Data mining is a rapidly growing field that is concerned with developing techniques to assist managers to make intelligent use of these repositories. A number of successful applications have been reported in areas such as credit rating, fraud detection, database marketing, customer relationship management, and stock market investments. The field of data mining has evolved from the disciplines of statistics and artificial intelligence.
This course will examine methods that have emerged from both fields and proven to be of value in recognizing patterns and making predictions from an applications perspective. We will survey applications and provide an opportunity for hands-on experimentation with algorithms for data mining using easy-to-use software and cases.

This course is designed to introduce first-year Sloan MBA students to the fundamental techniques of using data. In particular, the course focuses on various ways of modeling, or thinking structurally about decision problems in order to make informed management decisions.

Word Count: 78190

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