British Columbia Edition 2022

Short Description:
The Fundamentals of Business (British Columbia Edition 2022) is an adaptation that highlights current business issues and trends focusing on not only Canadian content, but also adding the British Columbia perspective. The adaptation highlights equity, diversity, and inclusion opportunities in business practices. Additionally, this edition aims to celebrate the rich history and current opportunities of businesses that are led by Indigenous, Peoples of Colour, LGBTQIA2S+, and people with disabilities.

Long Description:
The Fundamentals of Business (British Columbia Edition 2022) is an adaptation that highlights current business issues and trends focusing on not only Canadian content, but also adding the British Columbia perspective. The adaptation highlights equity, diversity, and inclusion opportunities in business practices. Additionally, this edition aims to celebrate the rich history and current opportunities of businesses that are led by Indigenous, Peoples of Colour, LGBTQIA2S+, and people with disabilities.

This book is organized into three parts. It starts with introducing key business concepts, then moves to discussing business in today’s world, and brings it all together with a discussion of managing businesses today. To aid in immersive learning, the book includes learning check-ins, reviews, keywords, and many other tools.

Photo credit for the cover photo – “Stamp River Provincial Park” by D-Stanley is licensed under CC-BY 2.0

Word Count: 134187

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Word Count: 78349

Included H5P activities: 51

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Short Description:
FUNDAMENTALS OF BUSINESS, 3rd edition is an open education resource intended to serve as a no-cost, instructor-customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, and personal finances. The textbook was adapted for use in Virginia Tech’s Pamplin College of Business' introductory level business course, MGT1104 Foundations of Business.NewParaVirginia Tech Publishing

Word Count: 120320

Included H5P activities: 51

ISBN: 978-1-949373-87-5

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Short Description:
Fundamentals of Business, fourth edition (2023) is an open education resource intended to serve as a no-cost, faculty-customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, personal finances, and technology in business. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Attribution Non-Commercial ShareAlike 4.0 license. NewParaPublished by the Pamplin College of Business at Virginia Tech in association with Virginia Tech Publishing.

Word Count: 290565

Included H5P activities: 59

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Canadian Edition

Short Description:
An introductory textbook in business that covers a variety of topics: The Foundation of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structuring Organizations, Operations Management, Motivating Employees, Management Human Resources, Union/Management Issues, Marketing: Providing Value, Accounting and Financial Information, and Personal Finances.

Word Count: 102065

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

An introductory textbook in business that covers a variety of topics: The Foundations of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structuring Organizations, Operations Management, Motivating Employees, Managing Human Resources, Union/Management Issues, Marketing: Providing Value, Accounting and Financial Information, and Personal Finances.

Canadian Edition

Short Description:
There is also a NSCC Adapted Edition: NSCC Fundamentals of Business. An introductory textbook in business that covers a variety of topics: The Foundation of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structuring Organizations, Operations Management, Motivating Employees, Management Human Resources, Union/Management Issues, Marketing: Providing Value, Accounting and Financial Information, and Personal Finances.

Word Count: 102065

ISBN: 978-1-77897-017-7

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Word Count: 95962

Included H5P activities: 5

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Word Count: 91291

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Fundamentals of Business (2016) is an openly licensed (CC BY NC SA 3.0) textbook designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business.
This work is a project of University Libraries and the Pamplin College of Business, Virginia Tech.

A new version of this book was released in August 2018. See http://hdl.handle.net/10919/84848 for more details.

If you are an instructor reviewing, adopting, or adapting this textbook, please help us understand a little more about your use by filling out this form http://bit.ly/business-interest

See also the faculty sharing portal at: https://www.oercommons.org/groups/fundamentals-of-business-user-group/1379

Fundamentals of Business, Second Edition (2018) is an 372-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, and personal finances. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Non-Commercial ShareAlike 4.0 license.

2018 version formats include: PDF, Accessible "screen reader friendly" PDF, ePub, Mobi, XML/Pressbooks (editable), and open document format.
The Pressbooks online version (HTML) is available at: https://doi.org/10.21061/fundamentals-of-business
The 2016 version of this book includes editable MSWord files.

If you are an instructor reviewing, adopting, or adapting this textbook, please help us understand your use by filling out this form http://bit.ly/business-interest

Instructor resource sharing portal: https://www.oercommons.org/groups/fundamentals-of-business-user-group/1379

Fundamentals of Business, fourth edition (2023) is an 434-page open education resource intended to serve as a no-cost, faculty-customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, personal finances, and technology in business. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Attribution Non-Commercial ShareAlike 4.0 license.

The main landing page for this book is: https://doi.org/10.21061/fundamentalsofbusiness4e

An online, interactive, accessible version of this book is available at: https://pressbooks.lib.vt.edu/fundamentalsofbusiness4e

Information for Instructors
If you are an instructor reviewing, adopting, or adapting this textbook, please help us understand your use by filling out this form http://bit.ly/business-interest.

If you are an instructor seeking supplementary resources for teaching, please join the listserv for this book and the instructor resource sharing portal.

Class slides are available for this book: http://hdl.handle.net/10919/105157
A testbank is available by request for this book: http://hdl.handle.net/10919/93404 Please note that the testbank does not at this point reflect changes made between the third and fourth editions. The testbank is available to any instructor who has adopted Fundamentals of Business in their course. Please note that there are THREE steps in the test bank request process.

Where to Find the Book
Permanent handle: http://hdl.handle.net/10919/111385 (PDF, epub, and other versions)
URL: https://pressbooks.lib.vt.edu/fundamentalsofbusiness4e (HTML eBook-Pressbooks)
DOI: https://doi.org/10.21061/fundamentalsofbusiness4e (PDF, epub, and other versions)
ISBN 978-1-957213-24-8 (print-color) Order here https://www.amazon.com/Fundamentals-Business-Color-4th-Poff/dp/1957213248
ISBN 978-1-957213-25-5 (print-black & white) Order here https://www.amazon.com/Fundamentals-Business-black-white-4th/dp/1957213256
ISBN 978-1-957213-21-7 (ebook-PDF)
ISBN 978-1-957213-23-1 (HTML eBook-Pressbooks)
ISBN 978-1-957213-22-4 (epub)

Instructors reviewing, selecting or adapting the text are encouraged to register their use at http://bit.ly/business-interest in order to stay up to date regarding new volumes and editions, supplements, newly issued print versions, errata, and collaborative development or research opportunities. You may submit comments or report errors using this form http://bit.ly/business-feedback. Additional suggestions or feedback may be submitted via email at: publishing@vt.edu

This work is published by Pamplin College of Business in association with Virginia Tech Publishing. Funding and technical assistance for this project was provided by the University Libraries' Open Education Initiative.

Accessibility notice Virginia Tech Publishing is committed to making its publications accessible in accordance with the Americans with Disabilities Act of 1990. The Pressbooks (HTML) and ePub versions of this text are tagged structurally and include alternative text, which allows for machine readability.

What’s new? This version of the book, the Fourth Edition, improves upon the 2016, 2018, and 2020 editions. Improvements include:
- Data updates
- Updated graphics and photos;
- Added interactive, live-data graphs to the online version for key economic indicators in Chapter 3: Economics and Business;
- Reorganized and added significant additional content to Chapter 4: Ethics and Social Responsibility;
- Renamed and substantially expanded content in Chapter 7: Entrepreneurship and Small Business Development;
- Added additional content to chapters 8, 10, 12, 13, 14, and 17;
- Addition of completely new chapter — Chapter 19: Technology in Business;
A detailed list of changes by chapter is available in Version Notes at the back of the book.

Features of the book. Each chapter lists learning objectives at the beginning of the chapter and key takeaways at the end of the chapter. The Pressbooks version of this book also includes interactive self-quizzing.

TABLE OF CONTENTS
Chapter 1: Teamwork in Business
Chapter 2: The Foundations of Business
Chapter 3: Economics and Business
Chapter 4: Ethics and Social Responsibility
Chapter 5: Business in a Global Environment
Chapter 6: Forms of Business Ownership
Chapter 7: Entrepreneurship and Small Business Development
Chapter 8: Management and Leadership
Chapter 9: Structuring Organizations
Chapter 10: Operations Management
Chapter 11: Motivating Employees
Chapter 12: Managing Human Resources
Chapter 13: Union/Management Issues
Chapter 14: Marketing: Providing Value to Customers
Chapter 15: Pricing Strategy
Chapter 16: Hospitality and Tourism
Chapter 17: Accounting and Financial Information
Chapter 18: Personal Finances
Chapter 19: Technology in Business

How to cite this book
Ron Poff (2023). Fundamentals of Business, 4th Edition, Blacksburg: Pamplin College of Business. https://doi.org/10.21061/fundamentalsofbusiness4e. Licensed with CC BY-NC-SA 4.0 https://creativecommons.org/licenses/by-nc-sa/4.0.

About the Author
About the Previous Author
Fundamentals of Business, 4th edition is adapted from a work produced and distributed under a Creative Commons license (CC BY-NC-SA 3.0) by a publisher who has requested that they and the original author not receive attribution. We wish to extend our gratitude to the original author for portions of her book which were remixed and adapted to form portions of Chapters 1-15 and 17-18 of Fundamentals of Business. If the publisher and author are both willing to allow us to provide attribution to the author while retaining use of the Creative Commons license and continuing to provide free public access, we will gladly and publicly thank the original author here.

About Ron Poff
Ron Poff is Assistant Professor of Management Practice in the Management Department at Pamplin College of Business, Virginia Tech, where he teaches management courses. He began his career as an enlisted member of the US Navy Reserves before entering his primary career in supply chain operations then sales and marketing, where he served in executive roles with large corporations for over 25 years. As an entrepreneur, he then founded his own marketing agency. His education includes a B.S. in Business Management, M.S. Marketing, and a Graduate Certificate in eMarketing.

About Stephen Skripak
Stephen J. Skripak is retired Professor of Practice in Management at Pamplin College of Business, Virginia Tech (2005 - 2021) and former Associate Dean for Graduate Programs (2006-2014). He is a senior executive with 25 years of business leadership experience, including positions as General Manager and Chief Financial Officer with divisions of Fortune 500 companies. His background includes financial services, consumer packaged goods, apparel, and industrial companies, with emphasis in turnaround situations. He was the lead contributor and subject matter expert for the 2016 and 2018 editions of Fundamentals of Business, and reviewed the 2020 and 2023 versions of the book.

Contributors
Lead Contributor: Ron Poff
Contributors to the Fourth Edition: Howard Haines, John Andy Travers
Managing Editor: Anita Walz
Editorial Assistant, Graphic Design, and Production Manager: Kindred Grey
Past reviewers/contributors: Anastasia Cortes, Jonathan De Pena, Lisa R. Fournier, Lauren Holt, Nina Lindsay, Katie Manning, Sarah Mease, Richard Parsons, Sachi Soni, Michael Stamper, Gary Walton, and Blake Warner

Fundamentals of Business, third edition (2020) is an 370-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, and personal finances. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Non-Commercial ShareAlike 4.0 license.

Read more about the book and see various access links at: https://blogs.lt.vt.edu/openvt/2021/01/06/announcing-open-textbook-fundamentals-of-business-third-edition

Provides a broad-based overview of the field of communication as a social and cultural construct, through an examination of practices and theories in various contexts and settings.
Chapter 1: Foundations of Communication
Chapter 2: Perceiving and Understanding
Chapter 3: Communication Theory
Chapter 4: Verbal Communication
Chapter 5: Nonverbal Communication
Chapter 6: Listening
Chapter 7: Communication Climates
Chapter 8: Interpersonal Communication
Chapter 9: Culture and Identity
Chapter 10: Intercultural Communication
Chapter 11: Mass Communication

The globalization of the competitive landscape has forced companies to fundamentally rethink their strategies. Whereas once only a few industries such as oil could be labeled truly global, today many—from pharmaceuticals to aircraft to computers—have become global in scale and scope. As a consequence, creating a global competitive advantage has become a key strategic issue for many companies, and students need to possess an understanding of the impact of global strategies on a business.

Examines the principles and practices of public speaking, communication theory, and techniques for public speaking. Includes speech organization, development, research, audience analysis, reasoning, and presentation skills for the development of informative and persuasive speeches.

Chapter 1: Introduction to Public Speaking
Chapter 2: Ethics
Chapter 3: Speaking With Confidence
Chapter 4: Listening Effectively
Chapter 5: Audience Analysis
Chapter 6: Organizing and Outlining
Chapter 7: Introductions and Conclusions
Chapter 8: Delivering Your Speech
Chapter 9: Visual Aids
Chapter 10: Supporting Your Ideas
Chapter 11: Using Language Well
Chapter 12: Informative Speaking
Chapter 13: Critical Thinking & Reasoning
Chapter 14: Persuasive Speaking
Occasion Speaking

Word Count: 70150

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Geography 468 provides the geospatial information system professional an overview of systems analysis and design with emphasis on the concepts behind the process, including: business use case modeling, business object modeling, requirements definition, analysis and preliminary design, and, finally, detailed design. The concepts of the geospatial software and database development process are introduced and the current modeling techniques are addressed within the geospatial systems development paradigm. In a series of related activities, students learn about the methods, tools and the concepts of the systems development process to document a portion of a geospatial system with Unified Modeling Language (UML), the standard graphical notation for modeling application needs.

This half-term course examines the choices that we make which affect others and the choices others make that affect us. Such situations are known as “games” and game-playing, while sounding whimsical, is serious business. Managers frequently play “games” both within the firm and outside it – with competitors, customers, regulators, and even capital markets! The goal of this course is to enhance a student’s ability to think strategically in complex, interactive environments. Knowledge of game theory will give students an advantage in such strategic settings. The course is structured around three “themes for acquiring advantage in games”: commitment / strategic moves, exploiting hidden information, and limited rationality.

This course develops and applies principles of game theory relevant to managers’ strategic decisions. Topics include how to reason about strategies and opponents; strategic commitment, reputation, and “irrational” actions; brinkmanship and negotiation; auctions; and the design of markets and contests. Applications to a variety of business decisions that arise in different industries, both within and outside the firm.