Active learning lecture involving identifying cognitive styles for technology usage. Includes team cognitive styles discussion. LAST UPDATE: Changed cover image
Material Type: Lecture
With this tutorial, I want to make everyone confident and prepared into an interview room ( a virtual interview room, if necessary). I know you have the talent and skills necessary for the position you applied for; I know you will be the best fit for the position; the preparation you complete before and during your interview will ensure that the employer knows this.
Material Type: Activity/Lab, Assessment, Homework/Assignment
Here is an excerpt of a chapter form Principles of Marketing. It was modified in style and by adding in a video or the 4 Ps of Marketing. This is for a course in which I am enrolled and not intended for educational or commercial use.
Material Type: Reading
Understand the history of management by studying management theories from the Industrial Revolution to today.
Material Type: Activity/Lab, Diagram/Illustration, Homework/Assignment, Lesson, Lesson Plan
The author's goals in writing Exploring Business were simple: (1) introduce students to business in an exciting way and (2) provide faculty with a fully developed teaching package that allows them to do the former. Toward those ends, the following features are included in this text:1- Integrated (Optional) Nike Case Study: A Nike case study is available for instructors who wish to introduce students to business using an exciting and integrated case. Through an in-depth study of a real company, students learn about the functional areas of business and how these areas fit together. Studying a dynamic organization on a real-time basis allows students to discover the challenges that it faces, and exposes them to critical issues affecting the business, such as globalization, ethics and social responsibility, product innovation, diversity, supply chain management, and e-business.2- A Progressive (Optional) Business Plan: Having students develop a business plan in the course introduces students to the excitement and challenges of starting a business and helps them discover how the functional areas of business interact. This textbook package includes an optionalintegrated business plan project modeled after one refined by the author and her teaching team over the past ten years.3- AACSB Emphasis: The text provides end-of-chapter questions, problems, and cases that ask students to do more than regurgitate information. Most require students to gather information, assess a situation, think about it critically, and reach a conclusion. Each chapter presents ten Questions and Problems as well as five cases on areas of skill and knowledge endorsed by AACSB: Learning on the Web, Career Opportunities, The Ethics Angle, Team-Building Skills, and The Global View. More than 70% of end-of-chapter items help students build skills in areas designated as critical by AACSB, including analytical skills, ethical awareness and reasoning abilities, multicultural understanding and globalization, use of information technology, and communications and team oriented skills. Each AACSB inspired exercise is identified by an AACSB tag and a note indicating the relevant skill area.4- Author-Written Instructor Manual (IM): For the past eleven years, Karen Collins has been developing, coordinating and teaching (to over 3,500 students) an Introduction to Business course. Sections of the course have been taught by a mix of permanent faculty, graduate students, and adjuncts.
Material Type: Case Study, Textbook
TED Studies, created in collaboration with Wiley, are curated video collections supplemented by rich educational materials for students, educators and self-guided learners. In Leading Wisely, speakers share powerful insights about leaders across a wide range of fields and domains who inspire great results from their teams. Great management in a turbulent global economy has never been so important. Relevant areas of interest, study and coursework include:
Material Type: Lecture, Reading, Teaching/Learning Strategy
Introduction to the management process and the four basic management functions. Students will also be able to differentiate between managing and leading in an organization.
Material Type: Activity/Lab, Diagram/Illustration, Lesson, Lesson Plan
Help students grasp accounting basics, the language of business, by playing Cribbingo.
Material Type: Activity/Lab
This interactive and collaborative activity asks students to estimate the demand of a product (pizza) based on different prices. Instructors can upload the materials to their own Google drives and run the experiment repeatedly to generate new data and demonstrate trends. This resource was developed by Birjees Ashraf, Sophie Haci, Renee Edwards, and Charles Hackner.
Material Type: Activity/Lab
This Remote Learning Plan was created by Arielle Levine in collaboration with Nick Ziegler as part of the 2019-20 ESU-NDE Digital Age Pedagogy Project. Educators worked with coaches to create Remote Learning Plans as a result of the COVID-19 pandemic.The attached Remote Learning Plan is designed for grade 9-12 Business students. Students will explain how self interest and competition work together in a market economic system.
Material Type: Assessment, Homework/Assignment, Lesson Plan, Teaching/Learning Strategy
The Segmentation Game is a short interactive exercise designed to help students understand the importance of segmenting a market to select target segments before designing a hospitality service.
Material Type: Activity/Lab
This course introduces students to aspects of entrepreneurship, ranging from thinking through ideas, planning a business, managing a business and considerations for growing a small business into an enterprise. Special emphasis will be given to new opportunity discovery and business plan drafting.
Material Type: Full Course
This course is designed as a survey course that will expose you to business terminology, concepts, and current business issues, with the intent of helping students develop a viable business vocabulary, foster critical and analytical thinking, and refine business decision-making skills.
Material Type: Full Course
In the market segmentation of festival attendees’ application activity, students will review a mini-lecture material related to market segmentation, target marketing, and event positioning. Students will then apply the concepts of marketing segmentation, target marketing, and event positioning by analyzing data collected from an international music festival to establish the target market of the international music festival.
Material Type: Activity/Lab, Case Study, Homework/Assignment, Lesson, Lesson Plan
Volunteer management is an integral part of any event that relies on volunteer contributions. Managing volunteers for events is related to three related domains: events, human resources, and volunteering. Each of the domains is discussed for its relation to volunteer management in the context of a sporting event. The practice of managing volunteers is considered in terms of its phases. A real-life case is provided so that students can apply their understandings of volunteer management in resolving the case problems.
Material Type: Activity/Lab, Case Study, Homework/Assignment, Lesson, Lesson Plan
Cultivating stakeholders is a critical part of event management. This application activity covers the following four-stage process for involving stakeholders in an event: identification of stakeholders, classifying stakeholders, assessing stakeholders, and maintaining stakeholders. A case study is provided for students to apply to cultivating stakeholders in an industry example.
Material Type: Activity/Lab, Case Study, Homework/Assignment, Lesson, Lesson Plan
Sponsorship management is activities that an event organization engages in to secure support from sponsors and manage the interests of sponsors at the event. The organizer and sponsor are jointly interested in successfully operating events for their mutual benefit. This section provides an overview of sponsorship management for events. The differences between sponsorship and advertising were compared for their strengths and weaknesses. The sponsorship management of a social event was discussed from the prospective from the perspective of organizers and sponsors. A case study on an LGBT+ event provided a case problem for how to construct a social media sponsorship package.
Material Type: Activity/Lab, Case Study, Homework/Assignment, Lesson, Lesson Plan
Financial management helps an event planning operation to achieve a profitable future in the competitive business environment. Astute financial management involves securing, allocating and controlling financial resources held by the operation. Good budgeting practices ensure a successful outcome of an event that meets financial objectives. A real-life case study is provided for students to apply financial management principles.
Material Type: Activity/Lab, Case Study, Homework/Assignment, Lesson, Lesson Plan
Here you can find a Guide, addressed to teachers on the use of storytelling and of the videos produced for training purposes, within the project DIST. An E-course addressed to trainers on how to enhance the sense of initiative and entrepreneurship in their students, 2 E-courses, one addressed to aspirant entrepreneurs and one addressed to entrepreneurs, to enhance their sense of initiative and entrepreneurship. Some Videos featuring young and valuable European managers telling their professional history. Other information about the DIST project here www.distproject.eu
Material Type: Full Course, Lesson Plan, Student Guide, Teaching/Learning Strategy
A lesson about how entrepreneurs identify sources for new business ideas, recognize different business opportunities and identify their own personal goals for starting a business.
Material Type: Activity/Lab, Assessment
