This course pairs faculty-mentored student teams with enterprises on the front lines of health care delivery in sub-Saharan Africa and South Asia. To tackle specific barriers identified by each partnering organization, the course is built around custom-designed projects in strategy, business model innovation, operations, marketing, and technology. Class sessions include interactive cases, practical exercises, and lively conversations with experts, all designed to support project work before, during, and after the intensive two-week onsite collaboration with entrepreneurs, leaders, staff, and stakeholders in the setting. Course assignments include a portfolio of host deliverable, a foundational toolkit designed to support each project, and a distillation of learning from the field.
Acknowledgements
Special thanks is given to Imperial Health Sciences, Unjani Clinic and L V Prasad Eye Institute for allowing their organizations to be featured in the sample student projects on this course site.

Short Description:
Global Marketing In A Digital World - First Edition, offers students the principles and framework that firms undertake when selling their products and services around the world. In a technologically advanced world, digital marketing becomes a crucial part in the success of companies going global.

Word Count: 128332

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This is a free, online tool aiming to improve the competiveness of European Academic Spin-Offs and Start-ups by supporting them to effectively deal with the challenges faced when internationalising their businesses and to improve their global talent management. The programme is divided into three units, containing ten pillars each one, completed by a forth section of Success and Failure Cases about “Commercialization of new products and services abroad” and “Attracting and recruiting international high-qualified human capital”.  Authors are the seven project partners:CCS Digital Education (Greece)University of Patras (Greece)Advancis Business Services, Lda. (Portugal)Vaasa University of Applied Sciences Finland)Promimpresa srl (Italy)Inova Consultancy (United Kindom)Fundación General Universidad de Granada Empresa (Spain)

Companies today confront an increasing array of choices regarding markets, locations for key activities, outsourcing and ownership modes, and organization and processes for managing across borders. This course provides students with the conceptual tools necessary to understand and work effectively in today’s interconnected world by developing strategic perspectives that link this changing environment, the state of the global industry, and the capabilities and position of the firm.
The goal of this subject is to provide the foundations for taking effective action in the multi-layered world of international business. The first section of the course provides frameworks for identifying and taking advantage of the opportunities presented in a dynamic global environment at the level of the country and industry. The second section of the course focuses on firm-level strategic choices regarding where to engage in which activities. The third section focuses on the challenges of integrating the multiple perspectives, functions, and interests that constitute the multinational firm.

This subject focuses on the specifics of strategy and organization of the multinational company, and provides a framework for formulating successful and adaptive strategies in an increasingly complex world economy. Topics include the globalization of industries, the continuing role of country factors in competition, organization of multinational enterprises, and building global networks. This particular version of the subject is taught and tailored specifically to those enrolled in the MIT Sloan Fellows Program.

Short Description:
This book guides readers through important aspects of Global Value Chain and explains logistics cycle in detail, as well as other relevant and recent concepts to enhance readers' knowledge about International Business, International Trade, Logistics and Supply Chain Management and Global Value Chain.

Long Description:
Welcome to Global Value Chain Digital Text Open Educational Resource (OER). This book guides readers through important aspects of Global Value Chain and explains logistics cycle in detail. By reading this book, learners will learn more about Distribution Logistics, Procurement, Sourcing and Outsourcing, Transportation, Inventory Management, Material Handling, Warehousing, Incoterm Rules, Trade Facilitation and Promotion, Vulnerability in global value chains, Sustainable value chains, Reverse Logistics, Role of ICT in value chain and Humanitarian Logistics. This is not a comprehensive list, there are other relevant and recent concepts included in the book to enhance readers’ knowledge about International Business, International Trade, Logistics and Supply Chain Management and Global Value Chain.

Word Count: 70905

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

Short Description:
This book guides readers through important aspects of Global Value Chain and explains logistics cycle in detail, as well as other relevant and recent concepts to enhance readers' knowledge about International Business, International Trade, Logistics and Supply Chain Management and Global Value Chain.

Long Description:
Welcome to Global Value Chain Digital Text Open Educational Resource (OER). This book guides readers through important aspects of Global Value Chain and explains logistics cycle in detail. By reading this book, learners will learn more about Distribution Logistics, Procurement, Sourcing and Outsourcing, Transportation, Inventory Management, Material Handling, Warehousing, Incoterm Rules, Trade Facilitation and Promotion, Vulnerability in global value chains, Sustainable value chains, Reverse Logistics, Role of ICT in value chain and Humanitarian Logistics. This is not a comprehensive list, there are other relevant and recent concepts included in the book to enhance readers’ knowledge about International Business, International Trade, Logistics and Supply Chain Management and Global Value Chain.

Word Count: 70905

(Note: This resource's metadata has been created automatically by reformatting and/or combining the information that the author initially provided as part of a bulk import process.)

NSCC Edition

Short Description:
This book guides readers through important aspects of Global Value Chain and explains logistics cycle in detail, as well as other relevant and recent concepts to enhance readers' knowledge about International Business, International Trade, Logistics and Supply Chain Management and Global Value Chain.

Long Description:
Welcome to Global Value Chain Digital Text Open Educational Resource (OER). This book guides readers through important aspects of Global Value Chain and explains logistics cycle in detail. By reading this book, learners will learn more about Distribution Logistics, Procurement, Sourcing and Outsourcing, Transportation, Inventory Management, Material Handling, Warehousing, Incoterm Rules, Trade Facilitation and Promotion, Vulnerability in global value chains, Sustainable value chains, Reverse Logistics, Role of ICT in value chain and Humanitarian Logistics. This is not a comprehensive list, there are other relevant and recent concepts included in the book to enhance readers’ knowledge about International Business, International Trade, Logistics and Supply Chain Management and Global Value Chain.

Word Count: 70971

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Over the past few years, “smart cities” have led in leveraging technology to modernize their services and infrastructure— and have emerged on the global stage on key issues of international concern. In 2017, Hidalgo and Horacio Rodríguez Larreta, Mayor of Buenos Aires, spearheaded the Urban 20 (U20), a platform for major cities in G20 countries to bring their “urban perspective” to the G20 member states in tackling common problems, showcasing their innovative approaches leveraging emerging technologies at the local level to tackle global issues. In April 2018, mayors from 20 cities signed the U20’s first Joint Declaration; six months later, representatives from more than 30 cities convened for the U20’s inaugural summit in Buenos Aires. This summer, Los Angeles Mayor Eric Garcetti had a private audience the Pope Francis at the Vatican, where the two discussed climate change, poverty, youth, and immigration. There are over 200 local-global organizations impacting international relations and policy, largely because of the pace at which they are embracing technology and innovation.

Introduction to Marketing Principles

Short Description:
This is a resource to teach students the foundational principles of marketing. This open textbook uses current case studies and engaging, real-world scenarios to help students recognize and analyze marketing in business as well as in everyday life.

Long Description:
Marketing is a fundamental aspect of any business, organization, or individual seeking to communicate value to their target audience. The principles of marketing involve understanding customer needs and wants, developing products and services that meet those needs, promoting them effectively, and creating long-term relationships with customers. This textbook aims to provide undergraduate students with a comprehensive introduction to marketing and its key concepts.

The first section of the textbook will focus on the fundamental principles of marketing, including the marketing mix (product, price, promotion, and place), market segmentation, and consumer behavior. Students will learn how to analyze consumer needs and preferences and how to design effective marketing strategies to meet those needs.

The second section of the textbook will cover key marketing tools and techniques, including advertising, public relations, sales promotions, personal selling, and digital marketing. Students will learn how to identify the most effective marketing channels for their target audience and how to measure the success of their marketing efforts.

The final section of the textbook will explore contemporary issues in marketing, including ethical considerations, global marketing, and the impact of new technologies and social media on marketing practices.

By the end of this textbook, students will have a solid understanding of the principles of marketing and the tools and techniques necessary to develop effective marketing strategies in a constantly changing business landscape.

Word Count: 239563

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The half-semester graduate course in Green Supply Chain Management will focus on the fundamental strategies, tools and techniques required to analyze and design environmentally sustainable supply chain systems. Topics covered include: Closed-loop supply chains, reverse logistics systems, carbon footprinting, life-cycle analysis and supply chain sustainability strategy.
Class sessions will combine presentations, case discussions and guest speakers. All students will work on a course-long team project that critically evaluates the environmental supply chain strategy of an industry or a publicly traded company. Grades will be based on class participation, case study assignments and the team project.

Methodical instructions contain basic theoretical information and tasks for laboratory work on the topic "Inventory management". The purpose of the guidelines is to teach how to set and solve practical problems of inventory management using the tools of the MS Excel spreadsheet processor, as well as to interpret the results of the solution.Методичні вказівки містять основні теоретичні відомості та завдання до лабораторної роботи за темою "Управління запасами". Мета методичних вказівок – навчити ставити й розв'язувати практичні задачі управління запасами з використанням засобів табличного процесора MS Excel, а також інтерпретувати результати розв'язання.https://drive.google.com/file/d/1xtBrWGPWoRsAJASqa95bL_9SkTKqkM4q/view?usp=sharing

Short Description:
Return to milneopentextbooks.org to download PDF and other versions of this textNewParaThe purpose of this book is to help boards of directors of nonprofit organizations improve their performance after completing the Board Check-Up, online board performance self-assessment tool found at www.boardcheckup.com. This book is also valuable as a stand-alone resource for any board seeking to assess its performance in that it contains the diagnostic questions on which the online self-assessment tool is based. It goes further by providing a framework for boards to use in discussing needed changes in board performance. It also forms an integral part of a University at Albany, SUNY online course titled, The Governance of Nonprofit Organizations. This massive open online course (MOOC) can be taken for free or academic credit through Coursera’s online teaching and learning platform. For more information about this book, the Board Check-Up, and the nonprofit governance MOOC, please contact Prof. Yvonne Harrison at yharrison@albany.edu.

Long Description:
The purpose of this book is to help boards of directors of nonprofit organizations improve their performance after completing the Board Check-Up, online board performance self-assessment tool found at www.boardcheckup.com. This book is also valuable as a stand-alone resource for any board seeking to assess its performance in that it contains the diagnostic questions on which the online self-assessment tool is based. It goes further by providing a framework for boards to use in discussing needed changes in board performance. It also forms an integral part of a University at Albany, SUNY online course titled, The Governance of Nonprofit Organizations. This massive open online course (MOOC) can be taken for free or academic credit through Coursera’s online teaching and learning platform. For more information about this book, the Board Check-Up, and the nonprofit governance MOOC, please contact Prof. Yvonne Harrison at yharrison@albany.edu.

Word Count: 28333

ISBN: 978-1-942341-00-0

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Word Count: 19766

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This lecture video describes HR Planning and its linkage with other HR Functions. HRP is a process of bridging the gap between manpower demand and manpower supply. The manpower gap may entail that the organization is either under staffed or overstaffed.
If a shortage of employees is expected …
Hire new full-time employees
Offer incentives for postponing retirement
Rehire retired employees on part time basis
Attempt to reduce turnover
Bring in overtime for present staff
Subcontract work to another company
Hire temporary employee
Re-engineer to reduce needs
If a surplus of employees is expected…..
Don’t replace employees who leave
Offer incentives for early retirement
Transfer or reassign excess employees
Use slack time for employees training or equipment maintenance
Reduce work hours
Lay-off employees

Learning Outcomes:To learn about HR Outsourcing FirmsFunctions of HR Outsourcing FirmsDifference between Human Resource Outsourcers (HRO) & Professional Employer Organizations (PEO)Advantages & Disadvantages of HRO

Learning Outcomes:To learn about HR Outsourcing FirmsFunctions of HR Outsourcing FirmsDifference between Human Resource Outsourcers (HRO) & Professional Employer Organizations (PEO)Advantages & Disadvantages of HRO

This lecture notes focuses on the followings:1. Manpower Forecsting2.. Developing a Manpower Plan 3. Strategic Manpower Forecasting Learning 

Global Spin is a corporate learning programme aiming to improve the competiveness of European Academic Spin-Offs and Start-ups by supporting them to effectively deal with the challenges faced when internationalising their businesses. The programme is divided into three units, containing ten pillars each one, completed by a forth section of Success and Failure Cases about “Commercialization of new products and services abroad” and “Attracting and recruiting international high-qualified human capital”.

The training programme has been developed in the framework of the Global-Spin Project: Transnational Entrepreneurship and Corporate Learning: Fostering Effective Internationalization Strategies in Academic Spin Offs, with the support of the European Union and the Erasmus+ Programme. The course’s contents are based on the knowledge, the experience and the researches carried out by the consortium, which is composed of Higher Education Foundation, two Universities and four companies specialized in consultancy, training and research. To know more about the project and the consortium’s partners, visit the website: https://globalspin.eu/ and the GLOBAL-SPIN - Transnational Entrepreneurs Forum: https://www.facebook.com/groups/1970586499822258/

Authors are the seven project partners:

CCS Digital Education (Greece)
University of Patras (Greece)
Advancis Business Services, Lda. (Portugal)
Vaasa University of Applied Sciences Finland)
Promimpresa srl (Italy)
Inova Consultancy (United Kindom)
Fundación General Universidad de Granada Empresa (Spain)